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Education Courses

Choose from an array of on-demand courses in business management, manufacturing, design and emerging sectors.

Courses available to watch starting Oct. 26

Register Now

Taught by subject matter experts from within the woodworking industry, IWF Community and IWF Connect exhibitors, the education courses at IWF Connect give you practical, relevant business skills that you can put into action immediately.

All courses are pre-recorded and will be available to watch on-demand starting October 26th. Browse the courses below, and then register for courses during your registration for IWF Connect. Please see the full descriptions for information on course-access fees or requirements.

New courses are being added continually – please check this page frequently for updated course listings.

  • Business Management

  • Manufacturing & Design

  • Marketing & Business Dev

  • New Business Sectors

Business Management

These sessions may be of interest to all management and production personnel from small to large manufacturing companies, trade associations, consultants, distributors and research/training specialists.

Session: CNT1

Are You a Boss? Or a Leader?

How effective are you as a leader? What would your employees say about your leadership style? Which style is best? How can you lead in a way that gets the most out of your team? How do you get employees to feel engaged and connected to something larger than the group they work in each day – especially millennials? What are the five facets of dynamic leadership and how should you rate yourself in each? Speaking from her depth of experience working with today’s most successful leaders across the globe, Christine Corelli will provide answers to the questions and skills that are immediately applicable.

Speaker:
Christine Correlli, President
CHRISTINE CORELLI & ASSOCIATES, INC.

Presented By:
CHRISTINE CORELLI & ASSOCIATES, INC.

Time: On Demand

Fee: $35

Session: CNT2

Know Your OSHA Inspection Rights

This session will help you learn what to say, what not to say, and how to prepare for your next OSHA inspection. Be prepared because it’s not if OSHA shows up, it’s when.

Speaker:
Christopher Unangst, Consultant: Jensen Hughes

Presented By:
Cabinet Makers Association - CMA

Time: On Demand

Fee: $35

Session: CNT3

Managing and Motivating Millennials - Plus Are You Ready for Gen Z?!

There are over 80 million Millennials in the U.S. alone. This age group, also known as Gen Y, are now the most influential generation in the marketplace and workplace. Managing and motivating them can be a major challenge for even the most experienced business owners and managers. They think, communicate, and work differently than other generations. They also have different attitudes about their jobs, money, and lifestyles.

What does the most recent research reveal about this age group and Gen Z - the group that will change the world! What makes them tick? How can you attract, hire, and retain them? How should you communicate with them? How do you ensure you won’t hire someone who comes in late, and when you say, “You’re late!,” they say, “Chill out. I’m here.” (This really happened.) And most important, what type of leader is their dream leader?

Christine will provide you with answers to these questions and more. She will teach you how to relate to employees of the Younger Generation and do what she does - think like them.

Speaker:
Christine Correlli, President
CHRISTINE CORELLI & ASSOCIATES, INC.

Presented By:
CHRISTINE CORELLI & ASSOCIATES, INC.

Time: On Demand

Fee: $35

Session: CNT5

When to Consider Outsourcing

It’s easy to lose sight of profitability when you’re building a business and quite often pride gets in the way. It’s very common thinking that you and your company can do it better, faster, cheaper than the competition. However, it is important is to take off those rose-colored glasses and realize that there are numerous way to do it better, faster and cheaper, leave work at a decent time and have weekends free to spend with your friends and family. Outsource!

Anyone who has tried to add skilled employees to their staff and the last few years knows the struggle is real. The pool of available talent is at an all-time low and it doesn’t appear that there is change on the horizon. One of the simplest ways around that issue is to outsource!

Custom cabinet shops today have the ability to outsource almost every aspect of their operation, freeing up capital investments and more importantly TIME.

Whether it’s doors and drawer fronts, the cabinet boxes, finishing, installation, or any other aspect of your production process, this session explains why it doesn’t make good business sense to try to do everything yourself.

Speaker:
Joe Knobbe, Account Executive: Siteline Interior Carpentry

Sponsored By:
KCD Software

Presented By:
Cabinet Makers Association - CMA

Time: On Demand

Fee: $35

Session: CNT10

How to Run a Production Meeting

What is the single most important moment in your workflow that drives your organizational success? Typically, our managerial attention is focused on the shop floor but the genesis of so many of our problems are prior to release. Thinking about workload management and approaching it from many sides, join us to dig into tactics such as a typical workload meeting agenda, CEO prep audits, aligning your team, communicating expectations, and changing employee behavior.

Speaker:
Marc Sanderson, Owner: INNERGY

Sponsored & Presented By:
INNERGY

Time: On Demand

Fee: $35

Manufacturing & Design

These sessions may be of interest to those in the engineering, manufacturing, design and business management sectors. This may include plant, production and operations managers as well as designers, finishers, engineers and others who are interested in learning more about lean and other manufacturing processes or who have an interest in the cabinetry, millwork, retail and furniture industry.

Session: CNT6

Why Manufacturing Execution Matters

The only plans that matter are those you actually do something about, and take seriously. The planning does matter but the execution and reaction to it matter even more. In this session we will cover what Manufacturing Execution is and discuss some of my personal experiences using these systems.

Will we also discuss how Manufacturing Execution Systems (MES) enables scalability, customization, process improvement, schedule attainment and completion.

Speaker:
Joseph Baggett
President: Innovative Wood Process Solutions Inc.

Presented By:
Innovative Wood Process Solutions Inc.

Time: On Demand

Fee: $35

Session: CNT9

Lean Strategies for ALL Shops… Big or Small

This session will begin by explaining what LEAN is and why it continues to impact the woodworking industry. You’ll learn about LEAN strategies for small- to medium-sized shops and come away with methods you can take home and use to gain traction with your crew. These approaches will help you understand and embrace LEAN practices that will lead to immediate gains throughout your company.

You’ll also learn why the culture shift fails so often in smaller companies and how to avoid this fate with your implementation. This session will get you fired up and ready to rock and roll with LEAN! Brad will share why LEAN is his passion and what it has done for his businesses. You will leave this session understanding how to kick your corporate culture into high gear and grow your profits while simultaneously reducing your stress. This course is for ANYONE who builds ANYTHING: waste doesn’t discriminate!

Speaker:
Brad Cairns
Partner: QUANTUM LEAN/President: Best Damn Doors

Presented By:
Presented by: QUANTUM LEAN

Time: On Demand

Fee: $35

Session: CNT11

A Smarter Approach to Factory Air

Whether your factory is already on the digital transformation journey and Industrial IoT (IIoT) solutions or just beginning the process, increased productivity, reduced waste, improved worker safety and more sustainable operations are common expectations. Factories often first look to improve their primary customer value streams or core processes and certainly this is a logical starting point but a factory’s digital strategy should not end here as many opportunities exist within supporting activities that can have significant impacts on improved production and overall operations. One such opportunity is factory air quality and the air filtration systems responsible for creating and maintaining this air.

Clean factory air is the foundation of a well-run operation and digital IIoT solutions focused on improving or maintaining air quality impact critical areas of production including worker health and safety, increased productivity, energy management and sustainability. Factories rarely possess the in-house expertise to fully understand these systems or the available resources to properly maintain them let alone optimize their performance. IIoT presents the opportunity for industry expertise to be built directly into the solution and allow factories to take control of their air.

Speaker:
Travis Haynam
Vice President of Segments within the Extraction and Filtration Technology division: Nederman Corporation

Sponsored & Presented by:
Nederman Division

Time: On Demand

Fee: $35

Session: CNT12

How the KonMari Method Impacts a Home Organization Business

Inspired by Marie Kondo’s best-selling book, “The Life-Changing Magic of Tidying Up,” and the 2019 hit Netflix series, this session will help builders learn how to customize closets by assessing client’s organizational needs and increasing storage options. One in 11 Americans pays for storage space to store their “things.” This session provides the perfect opportunity for attendees to learn a cost-savings solution for customizing closets, garages, and other in-home spaces with the KonMari Method>. Using the six rules of the Japanese method invented by Marie Kondo, we will help clients imagine their ideal lifestyle, and then create it for them with custom spaces.

Session Objectives:

  • Understand the KonMari Method
  • Identify the 5 stages of the KonMari Method
  • Learn how to fold clothes using the KonMari Method
  • Learn how to create a unique storage system for your client using the KonMari Method
  • Learn how to effectively transfer the KonMari Method to your clients’ needs

We will walk through illustrations of transformations achieved in people’s homes and the positive impact of those transformations.

Speaker:
Shanley Ten Eyck
Professional Organizer: National Association of Productivity and Organizing Professionals (NAPO)

Presented by:
National Association of Productivity and Organizing Professionals (NAPO)

Time: On Demand

Fee: $35

Session: CNT14

Shorten the Learning Curve–CNC Shop & Software Essentials in Just 30 Mins

This course is made for shop owners who want to automate, but are intimidated by technology. CNC Factory’s Chris Corrales breaks down the fundamentals of operating a CNC-run cabinet shop, and what you need and don’t need to learn when you have 5th generation CNC technology. You’ll learn the pros and cons of popular CNC software, and what you need to know to make yours easily work for you. You’ll see how even operators with zero experience can be competent CNC rock stars on their very first day of production. Lastly, we discuss what type and how much technical support you should look for from a CNC manufacturer.

Speaker:
Chris Corrales
CEO: CNC Factory

Sponsored By:
CNC Factory & KCD Software

Presented By:
CNC Factory

Time: On Demand

Fee: $35

Session: CNT16

Intellectual Property 101 for the Woodworking Professional: Protecting Your IP

This session offers information on how to protect your intellectual property (IP) and covers a wide variety of related topics including:

  • Purpose of IP, and should you care?
  • Different types of IP: Patents, Trademark, Copyright, Trade Secret, etc.
  • Deciding whether IP is needed
  • Process for getting IP protection
  • Practical tips for saving time and money with IP
  • Reading patents (and spending as little time as possible doing it)
  • Difference between patentability and infringement
  • Patent and trademark searches
  • What might this all cost, and how to speed the process along
  • Licensing and Litigation Issues (including brief tips on avoiding lawsuits)
  • Maintaining Confidentiality
  • Impact on IP (and new opportunities) from changes in our world, COVID-19, and more

We will share handouts revealing the practical aspects of IP and whether and how to protect it:

  • Summary of the different types of IP (one-pager)
  • Patenting Process (including the Patent Examination Process) (in the form of a flowchart that doesn’t require a magnifying glass)
  • Questions you should ask an IP professional (one-pager)

Take-Aways:

  • IP is a business tool to be used carefully and wisely
  • Understanding IP basics should dovetail with reaching your business goals
  • Questions are good, and remember the AAMCO commercial
  • Ignoring IP issues will not make them go away

Speaker:
Brad Czerwonky
Patent Attorney: Taylor English Duma LLP

Presented By:
Taylor English Duma LLP

Time: On Demand

Fee: $35

Session: CNT17

LEVEL by BIFMA: The Sustainability Certification Program for Furniture

How do you know if you are specifying increasingly sustainable furniture? Dive into LEVEL 2019 sustainability certification and its role in the selection of furniture. BIFMA will cover the basics of the furniture sustainability standard; defining what it measures, how it works, and how it goes above and beyond what most building rating systems ask for. You can earn a 1.0 HSW CEU credit with IDCEC and AIA, and a general education credit for GBCI (LEED AP and WELL AP).

Speaker:
Jennifer Wammack
Director of Outreach: Business and Institutional Furniture Manufacturers Association (BIFMA)

Presented By:
Business and Institutional Furniture Manufacturers Association (BIFMA)

Time: On Demand

Fee: $35

Marketing & Business Development

These sessions may be of interest to management and sales personnel, trade association staff, and consultants from small to large sized manufacturers, retailers and contractors.

Session: CNT4

“Reel” Them In; Creating highly effective marketing video without breaking the bank

With current technology, anyone can capture video, but creating effective marketing content requires some thought. Ralph will explain why focusing on the story you tell is more important than the equipment you use, and how to achieve professional results without needing professional equipment.

Speaker:
Ralph Bagnall, Woodworking Consultant, Author and TV Host
ConsultingWoodworker.com

Presented By:
ConsultingWoodworker.com

Time: On Demand

Fee: $35

Session: CNT8

Identifying New Export Markets and Customers

Pivoting to exports may be the right choice for your business as other markets recover faster than the United States. Do you know the top international markets for your products? Do you know how to find qualified buyers in those markets? In this session we’ll identify some of the top export markets for the wood industry. Trade assistance programs at both the federal and state level are waiting to help you, and we’ll cover some of what they can do for you, including some finance options that can allow you to update equipment and build inventory.

Speaker:
Laurie Wolff, Instructor: Southern Illinois University Edwardsville

Presented By:
Southern Illinois University Edwardsville

Time: On Demand

Fee: $35

Session: CNT18

How to Close the Door on Closet Sales

Eric Marshall, who is President elect of the Association of Closets & Storage Professionals, will tell how to increase the closing rate from pitch to purchase order. This session will cover:

  • How to close the deal
  • Preparing for the sales call in today’s market
  • Methods for handling conflict
  • How to handle follow up and being asked for discounts

Speaker:

Founder: Modern Closets and DEA Kitchen Remodeling President Elect: Association of Closets & Storage Professionals (ACSP)

Presented By:
Association of Closets & Storage Professionals (ACSP)

Time: On Demand

Fee: $35

New Business Sectors

These sessions may be of interest to those wanting to learn more about emerging business sectors such as inkjet and 3D printing, digitally produced surfaces, urban wood utilization and high end concrete.

Session: CNT7

Industrial Digital Printing – The Future of Decentralized Production of Decorative Surfaces

Decorative surfaces must be produced quickly and flexibly in the desired quality and at a reasonable price. This is the case for manufactures of furniture, flooring, doors and gates as well as other applications. Digital Printing opens up a new alternative for economically interesting production at the manufacturer sites. It ensures high flexibility in responding quickly to the market demands while reducing warehouse and transportation costs significantly for industrial capacities. Digital Printing is the future of the production of decorative surfaces.

Depending on the customers production processes there are two technological solutions on the market: The digital printing with water based inks (for décor paper) and the digital printing with UV-curing inks. Besides the digital printing of décors, the printing of the surface structure is possible.

Hymmen is your established market partner for all these technologies. Thanks to Hymmen´s intense cooperation with market partners, the necessary knowledge transfer was ensured in the development process of the technology. The large network of market partners guarantees these service devices all over the world. Now with more than 40 Industrial Digital Printing Lines on the market – Hymmen is your established partner for Industrial Printing in the woodworking industry.

The presentation will give you an interesting insight into the technological challenges that Hymmen has managed to overcome in the last decade. You will also get an overview of the advantages that digital printing offers you for your production of decorative surfaces.

Speaker:
Carsten Brinkmeyer, Head of Business Development
Hymmen GmbH Maschinen- und Anlagenbau

Sponsored & Presented By:
Hymmen North America Corp

Time: On Demand

Fee: $35

Session: CNT13

The Urban Wood Movement: Expanding from Coast to Coast

The urban wood movement continues to grow as more and more companies throughout the United States and Canada join in the effort to convert felled municipal trees into lumber, furniture, cabinets and other value-added wood products. Much has happened since IWF hosted the first urban wood seminar in 2016 and again in 2018. The Urban Wood Network (UWN) has emerged as a national association for companies spanning the supply chain including arborists, sawyers, woodworkers and other stakeholders. In addition to its U.S. base, UWN members are located in Canada and other countries. The UWN is dedicated to advancing the expansion of the urban wood movement. This includes working to develop local networks and to provide information and guidance to its members in order to promote the highest use of urban wood. Join us for this unique free webinar to learn how your company can benefit by joining the urban wood movement. Hear from a panel of experts and get answers to your questions about how to start or grow sales related to urban wood products.

Speakers:
Rich Christianson | Editor & Publisher: Illinois Urban Wood Update
Dwayne Sperber | Founder & Owner: Wudeward Urban Forest Products
Jennifer Alger | President: Far West Forest Products
Carmen Rodriguez | Co-owner & Chief Marketing Officer: Eutree

Sponsored By:
Urban Wood Network & Georgia Forestry Commision (GFC)

Presented By:
Urban Wood Network

Time: On Demand

Fee: Free (Registration is required)

Christine Corelli

President: CHRISTINE CORELLI & ASSOCIATES, INC.

IWF Connect is brining highly acclaimed keynoter, author, business columnist and consultant Christine Corelli to share her insight on leadership, managing and motivating the Younger Generation, change management, family owned business excellence and success for women in business.

Corelli has written seven business books, and has shared her insight on CNBC, and WGN TV. To her credit, she has also had over three hundred fifty articles published in leading publications. Her insight stems from 27 years’ experience working with some of the best leaders, top-performing sales organizations, manufacturers, and companies known for World Class Customer Service. She has also provided training and development for numerous family owned and women-owned businesses and is highly experienced in our industry. Attend her sessions and you will not only obtain fresh ideas and information to help you to ensure a successful future, but you will leave her sessions re-energized, refocused and recharged to excel in all you do!

Speaking at the following sessions:

  • Managing and Motivating Millennials - Plus Are You Ready for Gen Z?!

Joseph Baggett

President: Innovative Wood Process Solutions Inc.

Joe Baggett is President of Innovative Wood Process Solutions. With a degree from Abiline Christian University, Joe has 22 years professional plant engineering expertise with a range of wood maniufacturing firms, including Superior Furniture, Conestoga Wood Specialties, Columbia Forest Products, Batesville Casket, Republic Industries, Leedo Cabinetry and Wisenbaker Builder Services cabinet division.

Ralph Bagnall

Woodworking Consultant, Author and TV Host:
ConsultingWoodworker.com

Ralph Bagnall is a woodworking consultant, author and TV host who provides services to companies of all sizes across the US, Mexico and Caribbean. In his 30 years in the industry, Ralph has gained extensive experience in equipment specification, LEAN manufacturing, CNC programming, operation and maintenance, and marketing for the woodworking industry. He and his wife, Susan, live in Southwest Florida.

Carsten Brinkmeyer

Head of Business Development:
Hymmen GmbH Maschinen- und Anlagenbau

Professional Experience:
1990 – 2007: Mechanical engineering for the printing industry (Offset, screen printing, flexographic printing, digital printing)
2007 – present: Hymmen

Focus of Activity:
1999 – First developments in digital printing
2007 – Development of Industrial Digital Printing (Hymmen)
2015 – Head of Sales Digital Printing and Liquid Coating (Hymmen) 2020 – Head of Business Development (Hymmen)

Joe Knobbe

Account Executive: Siteline Interior Carpentry

Joe began his woodworking career in the late 70’s apprenticing under a master cabinetmaker and grew through the ranks to become a Senior Project Manager for Exclusive Woodworking, a large residential architectural woodworking firm.

He prides himself on developing and maintaining professional relationships with contractors, architects, designers, and clients. This has led to many loyal (and repeat) customers who respect his abilities to take a job from conception to completion, trusting that the end result will meet or exceed their expectations.

Joe has a unique ability to combine the business acumen we all desire with an in depth understanding of products, limitations and the required engineering while being highly personable and able to clearly communicate abstract ideas into solutions that inspire those he works with to bring out their best and execute what’s desired in a meaningful and profitable way.

As a Past President of the Cabinet Makers Association, he continues to be very involved with the organization and enjoys helping smaller shops better themselves and their business. He regularly speaks on behalf of the CMA at industry events on educational topics such as “Working with Architects & Designers”, “Transitioning to Modern Work”, and “When to Consider Outsourcing”.

Christopher Unangst

Consultant: Jensen Hughes

Christopher Unangst is a Consultant for Jensen Hughes.

Laurie Wolff

Instructor: Southern Illinois University Edwardsville

Laurie Wolff, CGBP, is an academic economist who has taught literally tens of thousands of students the basics of foreign trade. Her mission is to improve the practice of global business. Laurie tries to bridge the gap between educators, industry, and government business development programs. She tries to connect training with business needs, students with employers, and available help with businesses that need it but may not know where to find it. Laurie especially likes to teach about risk management strategies for international trade, and she is a Distinguished Fellow for NASBITE International and a Certified CGBP Trainer.

Brad Cairns

Partner: QUANTUM LEAN, President: Best Damn Doors

Brad registered his first woodworking company at the age of 16. In his own words, “There was just no other path for me, I love to build stuff.” Having done display cabinetry, full museum galleries, store fixtures (for large chains), residential kitchens, component manufacturing & commercial millwork. After 25 years in business, he brings a vast knowledge of the woodworking industry.

His personal BHAG (Big Hairy Audacious Goal) is to transform the woodworking industry back into a fun and profitable sector of North American manufacturing.

An avid student of TPS (Toyota Production Systems) & TOC (Theory of Constraints), these combined manufacturing principles are the basis of his approach to business.

Travelling the globe learning, and then being fortunate enough to be able to share that knowledge in a manner that helps transform companies and lives, is what makes every second worth it.

Marc Sanderson

Owner: INNERGY

Marc Sanderson, owner of both Wilkie Sanderson and INNERGY, entered the millwork industry 20 years ago with a small cabinet shop and now with 80 employees, it’s one of the most profitable millwork companies in the United States. Using the Theory of Constraints along with integrated sets of activities, Marc has transformed Wilkie Sanderson into a national company that does work from coast to coast. “Knowledge without action is useless.”

Travis Haynam

Vice President of Segments within the Extraction and Filtration Technology division: Nederman Corporation

Travis Haynam is the Vice President of Segments for Nederman Corporation within the Extraction and Filtration Technology division. Travis has worked within the industrial and commercial air pollution control industry for over 19 years, has been assigned (8) global patents and authored (16) trade publication articles. Travis holds a BSME and MBA from the University of Cincinnati and is an industry expert in the design and application of fume, dust and mist collection systems. In his current role, Travis focuses on understanding customer needs and ensuring his division’s products and services are aligned accordingly. This work includes the integration of the Nederman Insight IIoT platform into his division’s industrial air pollution control solutions offerings.

Chris Corrales

CEO: CNC Factory

For over 25 years Chris Corrales has been making CNCs more robust, more reliable, and as easy to use as a table saw. With more than 20 years’ experience as a cabinet maker, he designs and engineers CNC Factory machines to work every day in the real world and yield the most production with the least resources. Today, as CEO of CNC Factory, he brings 5th Generation Technology to CNC routers, insertion machines, edgebanders, and thermofoil presses. Since the ArtCAM software in the 90s, Chris has worked with countless CNC software programs and has discerned the best woodworking CAD/CAM. He receives his greatest joy in showing woodworkers how technology makes their lives easier and their profits immensely greater. Chris offers CNC University classes on-site and remotely with every equipment purchase. CNC Factory manufactures in Santa Ana, California.

Shanley Ten Eyck

Professional Organizer

Shanley Ten Eyck is a Tucson-based Professional Organizer and member of the National Association of Productivity and Organizing Professionals (NAPO). Ten Eyck is also a Contained Home Organizer with The Container Store, and a Certified Personal Stylist, specializing in curating wardrobes.

Shanley has spent her entire life reorganizing other people and felt compelled to pursue that as a profession. Shanley’s mission is to guide and teach clients how to live in a fully functional and streamlined environment for the rest of their lives!

With 30+ years of experience (starting at 8-years-old!) working with individuals, small businesses, large corporations, and now on the internet, Shanley was spurred to invest in certification of the KonMari Method. With only 400 consultants (world population ~8 billion), Shanley has been at the cutting edge of this lifestyle trend sweeping nations.

As a Contained Home Organizer for The Container Store, Shanley is an expert at creating organizational solutions that are personalized to fit her client’s taste and lifestyle, while accommodating space and budget.

Shanley’s skills, knowledge, and expertise allows her to understand the connection between building customized closets and utilizing them for optimal functionality. Looking for your Dream Closet? Shanley is your gal!

Rich Christianson

Editor & Publisher: Illinois Urban Wood Update

Rich Christianson is s the editor and publisher of IllinoisUrbanWood.org, a website advocating the best-possible use of community trees at the end of their service. He is also owner of Richson Media LLC, a Chicago-based communications firm focused on the industrial woodworking sector. Rich is the former long-time editorial director and associate publisher of Woodworking Network. During his 35-year career Rich has toured over 200 woodworking plants throughout North America, Europe and Asia and has written extensively on woodworking technology, design and supply trends. He has written dozens of articles focused on urban wood utilization.

Dwayne Sperber

Founder & Owner: Wudeward Urban Forest Products

Dwayne Sperber, founder and owner of Wudeward Urban Forest Products, has dedicated himself to building the urban wood industry. For nearly 20 years he has advised on the vast potential of this renewable resource. Dwayne is called on to provide urban wood utilization guidance and products for leaders across sectors including municipalities, academia, arborists, design professionals, manufacturers, and suppliers. Dwayne is an appointed member of the Wisconsin Urban Forestry Council, and founding member and advisor of the Urban Wood Network

Jennifer Alger

President: Far West Forest Products

Jennifer Alger is President of Far West Forest Products and has been working with urban salvaged woods for over 20 years. She is the director of the Urban Wood Network Western Region and founder of USRW Inc., which developed the first-ever Urban Lumber Standards for North America. These standards will be a game-changer for the industry and for the first time allow chain-of-custody and certification for urban wood, known as USRW Certified Woods. Jennifer is also working with an expert team of developers and customer experience specialists on the build out of AncesTREE™ an inventory management system and enterprise application that will allow users to easily adhere to the industry standards, track the chain of custody, manage their inventory, and better manage and grow their urban lumber businesses.

Carmen Rodriguez

President: Far West Forest Products

Carmen Rodriguez is Co-owner and CMO of Eutree Inc., a boutique lumber mill that’s revolutionizing the way flooring and other hardwood products are sourced, processed and supplied through their unique sustainable, integrated Forest Free™ approach to wood products. Eutree’s clients include Kimberly-Clark, Gensler, American Institute of Architects – Atlanta, Gables Residential and Georgia Tech. Before devoting her full-time work to Eutree, Carmen served as a Senior Consultant at Deloitte’s Strategy & Operations specializing in business intelligence and process benchmarking analytics. She also held consulting positions helping Microsoft, Coca-Cola, Samsung and other Fortune 500 companies develop corporate sustainability strategies and alliance programs.

Brad Miller

Director of Advocacy and Sustainability: Business and Institutional Furniture Manufacturers Association (BIFMA)

Brad Miller is Director of Advocacy and Sustainability for the Business and Institutional Furniture Manufacturers Association (BIFMA), a not-for-profit organization of businesses engaged in the design and development of office and institutional furniture products. He coordinates the organization's government affairs and sustainability initiatives.

Brad has served on the staff of two members of the United States Congress and began his experience in government working with the Michigan State Legislature in 1977. He is a graduate of Central Michigan University with a degree in Broadcast and Cinematic Arts.

Eric Marshall

Founder: Modern Closets and DEA Kitchen Remodeling President Elect: Association of Closets & Storage Professionals (ACSP)

Eric Marshall has been in the closet industry for nearly 40 years. The industry vet was the first employee of Neil Balter (founder of California Closets and Organizers Direct). In 1997 Marshall ventured out on his own, moved to Phoenix and founded Modern Closets & Garage.

Modern Closets provides closet storage and organizing needs for the master bedroom, kids playroom, pantry, garage, laundry and other areas the home with a line of laminate storage systems that offer premium options and a luxurious look. Apart from custom closets, the company also designs and installs Murphy bed systems adding more flexibility and functionality for multi-use spaces.

In 2015 Marshall opened DEA Kitchen Remodeling offering kitchen and bath design services. He also brought his sons David and Aaron into the business. Today Marshall sells for his two companies and also serves on the board at the ACSP as the President elect.

Michael A. Dunlap

Principal: Michael A. Dunlap and Associates, LLC

Mike is a contributing writer for Business of Furniture, a weekly e-based newspaper, and Workplaces Magazine, and he publishes an op-ed column called “From Where I Sit” and appears monthly on PBS station WGVU under the same name.

His firm conducts a variety of industry surveys and is best known for the quarterly MADA / OFI Trends Survey, a unique global industry-wide performance measurement tool.

He is frequently sought for his expertise and his quotes appear frequently as an expert and resource by both the industry and West Michigan business media.

He received a Master’s in Management from the University of Michigan and a Bachelor of Science in Automotive Engineering from Western Michigan University and in 2015 was named an Outstanding Alumni the WMU College of Engineering and Applied Sciences.

Brad Czerwonky

Patent Attorney: Taylor English Duma LLP

A registered patent attorney with the general practice law firm Taylor English Duma LLP in Atlanta, Georgia, Brad Czerwonky previously worked in new product development as a mechanical engineer and project manager for nearly 16 years and has had a passion for woodworking ever since he got his first pocket knife (and his first stitches…).

From building a violin, to fabricating wooden refrigerator molds and wooden chains, to designing and making toy planes and custom signs, he enjoys new projects. He has experience as an engineer or patent professional (or both) with a variety of technologies including material handling and dispensing systems, woodworking tools, vehicle engines and other machines, apparel, furniture, fenestration (windows and doors), consumer products, additive manufacturing including 3D printing, cargo transport vehicles, and industrial dryers. He has drafted well over 100 patent applications and handled matters involving both domestic and foreign IP rights.

He particularly enjoys discussing all things related to design and the creative process and helping others learn about IP, including the ever-changing IP landscape. Having lived and traveled across the U.S. and overseas, Brad also speaks Japanese (and very rusty German).

Jennifer Wammack

Director of Outreach: Business and Institutional Furniture Manufacturers Association (BIFMA)

Jennifer Wammack is BIFMA’s Director of Outreach, a role created in 2017 to enhance engagement with influencers of the commercial built environment. Since that time, Jennifer has been the organization’s brand ambassador, communicating BIFMA’s message as the industry leader in developing furniture safety, durability, and sustainability standards that ensure product performance and inspire confidence. Jennifer holds a BFA in Textile Design from the Rhode Island School of Design and a Masters of Management in Sustainable Business from Aquinas College.

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IWF Connect will take place October 26 - 30, 2020

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